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LEVI'S

VMA After Party

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  • Attendees: 1,500 VMA guests and trendsetters
  • Type of event: Party
  • Concept: Reproduction of Low Rise Jean video and ad campaign through stylized vignettes
  • Highlights: Five different rooms all themed around the Levi's brand, three DJ lounges, live performances by The Strokes and Mos Def, digital art projections